A production company whose advantage is a framework rather than a rate card — operating from August 2026 with contracted revenue, a public body of work, and a cost structure conventional producers cannot match.
Executive Summary
CEMI Media produces cinematographic video and interactive digital experiences for brands, institutions and agencies. What differentiates us is not a tool or a price point but CEMI MediaMax — our own augmented human–AI production framework, purposefully trained for high quality and high efficiency, and refined across real client work rather than assembled from generic tooling.
We begin operations in August 2026 with clients on monthly retainers across telecommunications, finance, insurance, education, retail and real estate, among others — recurring revenue from day one rather than a pipeline to be converted.
Why Now
The capability to produce broadcast-quality video with AI-augmented teams arrived faster than the industry’s ability to organise around it. Most competitors are either conventional producers adding AI at the edges, or AI-first shops with no production discipline. The window in which a genuinely trained framework is a durable advantage — rather than table stakes — is open now and will not stay open indefinitely.
Market Opportunity
Our served segment is mid-market brands with $10M–$500M in revenue and multi-market, multi-language content needs. These organisations have real volume requirements and no realistic path to meeting them at conventional production rates.
Product Portfolio
Operational today, not roadmap items — every line below has shipped client work.
Cinematographic Production
- Commercials, brand films and campaign systems
- Broadcast standard, multiple formats and subtitle variants
- Shipped: Altice Mother’s Day, five spots, three formats
Live AI Events
- Digital hosts, conversational avatars, interactive agendas
- Live segment summaries and same-day video recaps
- Shipped: Tech Summit 2026, CCIFD legal seminar, CEO Dialogue
Interactive Digital
- Multilingual sites, simulations and data visualisations
- Built with the same framework discipline as our video
- Shipped: interactive infographics, architectural walkthroughs
Music, Casting & Training
- Original royalty-free scores and sonic identity
- Reusable AI casting library of original characters
- Masterclass programmes for creative teams and executives
Go-to-Market
Land through a single production, expand into a retained programme.
Land
- Win a defined campaign where speed and cost are decisive
- Deliver at a standard that makes the comparison obvious
Expand
- Convert satisfied project clients onto monthly retainers
- Our clients bill on a recurring basis
Multiply
- Agencies and media networks as channel partners
- Adjacent services pull through additional core production
How We Compete
We are not competing on being cheaper than agencies or better than AI tools. We compete on being the only option that delivers agency-grade output at tool-grade economics, with a human director accountable for every frame.
| Alternative | What they offer | Where we win |
|---|---|---|
| Conventional production agencies | Craft and accountability, at $10K–$100K+ and 4–12 weeks | Comparable output at roughly half the cost and a third of the time |
| Generic AI video tools | Speed and low cost, with no production discipline or authorship | A trained framework and human direction, not prompt-by-prompt output |
| In-house brand teams | Control and brand knowledge, limited capacity and craft depth | Capacity and cinematographic craft without headcount |
Intellectual Property & Defensibility
The advantage here is accumulated, codified know-how and a public body of delivered work — not a certificate. We state the position plainly rather than dressing it up, because it survives diligence better that way.
What the new company would own.
The MediaMax Framework
- A five-phase production methodology, from brief to delivery
- A 219-file, 4.2 MB knowledge library across 8 domains
- 13 codified operating rules and 22 workflow skills
Trained Agent Definitions
- System prompts and role definitions per production discipline
- Training corpora built from real productions
- The orchestration logic that makes them work together
Media Productions Platform
- Client review portal with versioning and approval workflow
- Threaded commenting, rating and access control
- Purpose-built software, not a configured off-the-shelf tool
Original Creative Library
- An original music catalogue owned outright and royalty-free
- Visual keys, overlays and scene libraries built per client brand
- Production-ready assets that carry from one engagement to the next
Delivered Work Product
- 20 production books and 15 briefs and proposals
- Reusable templates distilled from real client engagements
- A public, verifiable portfolio of broadcast work
Brands & Domains
- CEMI Media, MediaMax and SiteCraft as trading names
- The wider ecosystem marks and their domains
- Goodwill built through published, attributable work
Digital Casting Framework
- A method for building digital personas end to end — personality, traits, gestures, voice and signature exclamations
- Visual style, wardrobe and background history that hold consistent across every production a character appears in
- Cross-relations and matchability, so individuals combine into credible groups tuned to a given audience
Digital Casting Roster
- 31 fully designed characters in production use, spanning children, teens, youth, parents, grandparents and artists
- Castable individually or as groups, with defined relationships between them
- No talent fees, no scheduling and no rights renewals — reusable indefinitely, and extensible through the framework above
How It Is Protected
| Layer | Status today |
|---|---|
| Copyright | Arises automatically on creation under the Berne Convention. Covers the codebase, knowledge library, production books, characters and music. No registration filed. |
| Trade secret | The framework’s core protection. Rests on access control and contractual confidentiality rather than any filing — and is strengthened, not weakened, by never publishing the internals. |
| Trademark | Unregistered. Common-law rights from use in commerce only. Filing for the core marks is a post-closing action funded by this round. |
| Patents | Not pursued. Workflow and methodology patents are expensive, slow and weak; the capital is better spent on the moat that actually compounds. |
Asset Schedule — What Transfers
The assets above are held across several repositories and one storage bucket. This schedule exists so the contribution agreement can enumerate them rather than reconstruct them, and so nothing material is left behind by omission. Exact legal mechanics are for counsel; this is the inventory.
| Asset | Held in | Scope |
|---|---|---|
| MediaMax framework, methodology and knowledge library | mediamax-system | 219 knowledge files across 8 domains; 13 operating rules |
| Trained agent and skill definitions | mediamax-system | 22 workflow skills and their supporting corpora |
| Delivered work product and templates | mediamax-system | 20 production books, 15 briefs and proposals |
| Media Productions review platform | media-productions | Application source, cloud functions and security rules |
| Digital casting framework and roster | media-web · dedicated cast platform in progress | 31 published characters; framework held in mediamax-system |
| Public portfolio, case studies and brand site | media-web | Published client work and the cemi.media property |
| Client masters and delivery assets | cemi-media-productions bucket | Per-client project archives across active engagements |
| Brands, marks and domains | Held by CEMI.ai | CEMI Media, MediaMax, SiteCraft and associated domains |
Note on scope: the organisational AI personas in the wider CEMI ecosystem are a separate asset class and are not part of the casting roster. A dedicated cast system is in development and will be added to this schedule when it ships.
Transaction Structure
CEMI Media currently operates as a division of CEMI.ai, the group’s registered company. This round forms a new company: CEMI.ai contributes the MediaMax framework, the platform and the associated creative libraries into it at closing, so the new entity owns the intellectual property outright from day one. Investor capital goes into that entity. Formal registration of the core marks is a post-closing action, budgeted within the round.
Financial Outlook
Built up from contracted billing, not down from a market-share assumption.
Sectors our clients come from
- Telecommunications
- Retail
- Finance
- Insurance
- Education
- Real Estate
- Architecture
- Publishing & Media
- Consulting
- Technology
| Year | Revenue | Net profit | Margin |
|---|---|---|---|
| 2027 | $750K | $180K | 24% |
| 2028 | $1.30M | $364K | 28% |
| 2029 | $2.00M | $620K | 31% |
| 2030 | $2.80M | $924K | 33% |
| 2031 | $3.60M | $1.26M | 35% |
Basis of preparation: operations begin August 2026. The base is our recurring monthly billing from our clients, grown 10% to 20% per quarter. Client names and individual billing figures are not published; they are available to investors on request.
Growth Roadmap — Where the 10–20% Comes From
The projections above grow 10% to 20% per quarter from new accounts and expansion of existing ones. That band is not an abstraction — it maps to a 2026 sales roadmap with two components: seasonal campaign capture in the second half of 2026, and six adjacent product lines where client interest is already validated. Most of those lines extend work that has already shipped and is published in our portfolio, so this is expansion into adjacent demand with an existing framework and existing proof, not a set of new bets.
The roadmap is also how the round does its first job. Each line below sells to different buyers than our current accounts, so every engagement won reduces client concentration — the risk this plan names first, and the priority the sales and marketing allocation funds.
Seasonal Capture — Second Half of 2026
Four commercial windows anchor near-term project revenue: Back to School, already in market on a short campaign window; then Black Friday social campaigns, Thanksgiving, and the Christmas holiday season. These are short-cycle productions at project pricing, produced on existing framework capacity — the fastest revenue the framework can capture without adding headcount. The capacity claim is not theoretical: the published Juguetón case study delivered 35 cinematic commercials in 35 days for a holiday campaign, on the same framework.
Six Adjacent Lines, Validated Interest
What each line sells, and the delivered work behind it.
Digital Influencers
- CEMI-created characters rented to brands, or carrying sponsorships in their own right
- Built on the published 31-character casting roster and the MaiMusic artist stable — the IP already exists and carries no talent fees
AI Podcast Production
- Shows with real hosts, AI characters, or both together
- Runs on a dedicated podcast production framework and agents within MediaMax — the same codified discipline as our video work
Documentary & Institutional
- Docuseries and institutional video for brands and public institutions
- Proven by Santo Domingo, Tú Puedes — a published awareness short film
Ad Production Through Agencies
- Agencies keep the client relationship and their margin; we supply the production capacity behind them
- Both Altice and Juguetón were won direct and then executed through the client’s own agency, deliberately, so as not to disturb that relationship — the channel already works in practice, and an incumbent agency has no reason to see us as a threat
Real Estate & Construction
- Property marketing, project visualisation and developer campaigns
- Proven by delivered work for CIASA RD and Casa Simón, plus the published architectural visualisations
Social Media Strategies & Campaigns
- Ongoing social production agencies cannot run economically in-house, outsourced to us
- Proven by Productos Parlanchines — a client-commissioned series riding the 2026 talking-products trend
Consistent with the assumptions in the financial outlook, none of this roadmap is counted as revenue until it closes — no unclosed pipeline enters the projections. The roadmap is the route to the 10–20% band, not an addition on top of it.
Roadmap
Now — Aug to Dec 2026
- Hold and deepen the accounts already in production
- Convert the public work into comparable campaign wins
- Capture the seasonal calendar — Back to School through Christmas
2027
- Add channel partners: agencies and media networks
- Scale Live AI Events as a distinct, higher-margin line
2028
- Regional expansion beyond the current market
- Framework capability licensed or productised where it fits
Risks and Mitigations
| Risk | Mitigation |
|---|---|
| Client concentration — current revenue rests on a narrow base of accounts | Named priority for the seed round: convert pipeline into a broader base before scaling cost |
| AI capability becomes commoditised | The moat is the trained framework and accumulated knowledge, not access to models anyone can buy |
| Buyer scepticism about AI-assisted production | Public, verifiable client work; human directors accountable and named on every project |
| Key-person dependency | Codified workflows and production books make the process transferable, not tacit |
The Ask
We are raising US$200K at a US$1.5M post-money valuation, against contracted recurring revenue and a fixed cost base already covered by current billing.
Let’s Talk
We welcome conversations with investors who share our view of where creative production is going.
Contact Us