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Business Plan

How CEMI Media Wins

A production company whose advantage is a framework rather than a rate card — operating from August 2026 with contracted revenue, a public body of work, and a cost structure conventional producers cannot match.

Executive Summary

CEMI Media produces cinematographic video and interactive digital experiences for brands, institutions and agencies. What differentiates us is not a tool or a price point but CEMI MediaMax — our own augmented human–AI production framework, purposefully trained for high quality and high efficiency, and refined across real client work rather than assembled from generic tooling.

We begin operations in August 2026 with three contracted clients billing US$38,500 per month: Altice, José Luis De Ramón and Café Santo Domingo. That is a US$462K annualised run-rate from the first month, without a single speculative assumption in it. We are raising US$500K to convert a working framework and a proven client base into market share.

Why Now

The capability to produce broadcast-quality video with AI-augmented teams arrived faster than the industry’s ability to organise around it. Most competitors are either conventional producers adding AI at the edges, or AI-first shops with no production discipline. The window in which a genuinely trained framework is a durable advantage — rather than table stakes — is open now and will not stay open indefinitely.

Market Opportunity

$45BTAM
$8BSAM
$500MSOM

Our served segment is mid-market brands with $10M–$500M in revenue and multi-market, multi-language content needs. These organisations have real volume requirements and no realistic path to meeting them at conventional production rates.

Product Portfolio

Operational today, not roadmap items — every line below has shipped client work.

Cinematographic Production

  • Commercials, brand films and campaign systems
  • Broadcast standard, multiple formats and subtitle variants
  • Shipped: Altice Mother’s Day, five spots, three formats

Live AI Events

  • Digital hosts, conversational avatars, interactive agendas
  • Live segment summaries and same-day video recaps
  • Shipped: Tech Summit 2026, CCIFD legal seminar, CEO Dialogue

Interactive Digital

  • Multilingual sites, simulations and data visualisations
  • Built with the same framework discipline as our video
  • Shipped: interactive infographics, architectural walkthroughs

Music, Casting & Training

  • Original royalty-free scores and sonic identity
  • Reusable AI casting library of original characters
  • Masterclass programmes for creative teams and executives

Go-to-Market

Land through a single production, expand into a retained programme.

Land

  • Win a defined campaign where speed and cost are decisive
  • Deliver at a standard that makes the comparison obvious

Expand

  • Convert satisfied project clients onto monthly retainers
  • All three current clients bill on a recurring basis

Multiply

  • Agencies and media networks as channel partners
  • Adjacent services pull through additional core production

How We Compete

We are not competing on being cheaper than agencies or better than AI tools. We compete on being the only option that delivers agency-grade output at tool-grade economics, with a human director accountable for every frame.

AlternativeWhat they offerWhere we win
Conventional production agenciesCraft and accountability, at $10K–$100K+ and 4–12 weeksComparable output at roughly half the cost and a third of the time
Generic AI video toolsSpeed and low cost, with no production discipline or authorshipA trained framework and human direction, not prompt-by-prompt output
In-house brand teamsControl and brand knowledge, limited capacity and craft depthCapacity and cinematographic craft without headcount

Financial Outlook

Built up from contracted billing, not down from a market-share assumption.

ClientMonthly
Altice$8,500
José Luis De Ramón$10,000
Café Santo Domingo$20,000
Monthly recurring$38,500
PeriodConservative (10%/qtr)Target (20%/qtr)
Q3 2026 · Aug–Sep$77,000$77,000
Q4 2026$127,050$138,600
2026 · Aug–Dec$204,050$215,600
2027$648,603$892,806
2028$949,620$1,851,322

Basis of preparation: operations begin August 2026. The base is our contracted monthly billing across three active clients (US$38,500/month). Quarterly revenue holds that rate through the remainder of Q3 2026 and grows 10% (conservative) to 20% (target) per quarter thereafter. Figures are modelled from that base, not from historical full-year accounts.

Roadmap

Now — Aug to Dec 2026

  • Hold and deepen the three contracted accounts
  • Convert the public Altice work into comparable campaign wins

2027

  • Add channel partners: agencies and media networks
  • Scale Live AI Events as a distinct, higher-margin line

2028

  • Regional expansion beyond the current market
  • Framework capability licensed or productised where it fits

Risks and Mitigations

RiskMitigation
Client concentration — three accounts carry all current revenueNamed priority for the seed round: convert pipeline into a broader base before scaling cost
AI capability becomes commoditisedThe moat is the trained framework and accumulated knowledge, not access to models anyone can buy
Buyer scepticism about AI-assisted productionPublic, verifiable client work; human directors accountable and named on every project
Key-person dependencyCodified workflows and production books make the process transferable, not tacit

The Ask

We are raising US$500K against a US$462K annualised run-rate and a framework already producing client work. The round funds capacity, market reach and framework depth — not the search for a business model.

Technology & AI Development35%
Sales & Marketing30%
Team Expansion20%
Operations & Infrastructure15%

Let’s Talk

We welcome conversations with investors who share our view of where creative production is going.

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